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Hearst Pittsburgh
Feb 21, 20246 min read
6 Video Marketing Ideas from VLBS to Inspire Your Next Campaign
Storytelling through video can have big impacts on audiences. A well-executed video marketing strategy is not just about showcasing...
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Hearst Pittsburgh
Dec 5, 20236 min read
Trend-Driven Marketing: Prepping Your Brand for Any Social Media Trend 2024 Throws Your Way
When it comes to promoting and growing a brand on social media, staying relevant is not a luxury but a necessity. The sheer volume of...
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Hearst Pittsburgh
Nov 14, 20236 min read
Sunny with a Chance of Engagement: WTAE's Quick Guide to Weather-Triggered Advertising
Weather impacts how we feel, what we need, and, even, what we buy. From our clothing choices to our leisure activities, weather plays a...
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Hearst Pittsburgh
Oct 3, 20235 min read
Reaching Beyond: A Quick Guide to Incremental Reach Ad Strategies
As advertisers, we wake up each morning to a media landscape that has become incrementally more complex in the time since we went to...
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Hearst Pittsburgh
May 8, 20234 min read
Why Your Brand Needs an Anthem Video: The Power of Emotional Storytelling
When it comes to capturing the essence of your brand in a compelling way, nothing beats an anthem video. A brand anthem video is a...
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Hearst Pittsburgh
Aug 31, 20223 min read
7 Ways to Tell Your Brand's Story with Video
It's no secret that video marketing captures authentic moments and builds emotional connections between brands and their audiences. The...
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